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One of the things that all consultants have to accept is that selling is a part of the territory. Doesn’t matter if you are a solopreneur or an associate consultant in 10,000 person firm, selling is an everyday occurrence. Sounds like a cliché, but it’s true. Everything a consultant does or says is part of [...]
Career Reform – From Analyst to Consultant
In: Work
19 Mar 2010For many years my professional title has included the word “consultant”, and with it the gravitas that comes with being able to use that term. In the cold, hard light of my early-40s, in all honesty I have say that I was not a consultant for most of that time: I was an analyst. Analyst [...]
Business Thoughts: Tool Providers v. Service Providers
In: The Web|Work|advertising|branding|business|marketing|social media
29 Jul 2009The hip new shiny thing for a new company is to position themselves as a service. Stepping back from the hype machine for a minute, can you really identify a service provider when you see one? Or are the companies that sell themselves as services are actually tools. And what differentiates a tool provider from [...]
A Week with Windows 7 RC
In: Software|Technology|Work
20 May 2009Last Tuesday, I created a Windows 7 RC virtual machine for VMWare Fusion. As a fairly technical user of operating systems and the like, our internal IT department figured that I would be the right person to put this new OS through its paces. Unlike a lot of people who are using Windows 7 and [...]
Working in Hard Times: It’s the little things that make you great
In: Life|The Web|Web Performance|WebPerformance.Org|Work|branding|reputation
15 Jan 2009Budgets are shrinking. Resources are tight or shrinking. In a recent post, I discussed how ideas that I had been a proponent of for 2-3 years suddenly became extremely valuable to companies during the downturn of 2001-2003. This downturn is a different beast. This means that you will need more than basic technical smarts to [...]
In the Customer Generation and Customer Retention articles of this series, the focus was on Web performance measurements designed to serve an audience outside of your organization. Starting with Business Operations, the focus shifts toward the use of Web performance measurements inside your organization. Why Business Operations? When I was initially developing these ideas with [...]
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- Tags: baselining, benchmarking, business leaders, business operations, comparative metrics, correlation, Jean Campbell, Key performance indicator, KPI, line of business, online, Performance management, performance measurement, Quality of Service, senior management, SLA, SLO, Web analytics, Web measurement data, Web Performance, Web performance measurements, Web performance ties, Web service, Web systems
In the first part of this series, using Web performance measurements to generate new customers was the topic. This article focuses on using the same data to keep the customers you have, and make them believe in the value of your service. Proving the Point Getting a customer is the exciting and glamorous work. Resources [...]
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- Tags: Customer Retention, Quality of Service, Tweet, United States, Web connections, Web Performance, Web performance advantages, Web performance commandos, web performance data, Web performance insanity, Web performance measurement, Web performance measurements, Web performance professional, Web performance world, Web world
Once again, the Grabperf Black Friday Dashboard is up and running! GrabPERF Black Friday Online Retailer Performance Dashboard Check out your favorite retailer or suggest one we missed! Spread the Love:
The term consultant is bandied about so much in this new economy that it has lost it’s meaning. Wikipedia defines a consultant as A consultant (from the Latin consultare means “to discuss” from which we also derive words such as consul and counsel) is a professional who provides advice in a particular area of expertise…. [...]
Methodology Before Measurement
In: Commentary|The Web|Web Performance|Work|business
5 Jan 2009Measure what is measurable, and make measurable what is not so. Galileo Galilei The greatest challenge facing companies today is not finding ways to measure performance. The key issue is one of understanding what should be measured and validating that there is agreement on what the purpose of the measurement is. Organizations are complex. And [...]